At the age of 20, she got involved in the slimming industry.

Turning 21, she bought her first slimming franchise, where she got the experience of selling franchises as well as setting up new franchises and training staff. She is very passionate about helping entrepreneurs get involved in the slimming industry.

With over three decades of unwavering dedication and expertise in the realm of weight loss, Christa stand as a seasoned specialist committed to transforming lives.

For more than 30 years, Christa has navigated the intricate landscape of health and wellness, guiding countless individuals towards their lifestyle goals with proven methodologies and personalized strategies.

Through a fusion of science, empathy, and continuous learning, she has cultivated a reputation for fostering sustainable lifestyle changes that transcend mere numbers on a scale. Her journey as a weight loss specialist has been defined by relentless passion, resulting in tangible, long-lasting results and a legacy built upon empowering others to embrace their fullest potential.

As the visionary founder of The Firm, Andre Smuts established one of South Africa’s most recognised slimming and health clinic brands. From 1994 to 2011, he served as the Director of
Franchising, Marketing
and Sales, playing a hands-on role in building and expanding the business nation wide.With over 17 years of leadership, Andre helped transform the health and slimming industry by developing innovative
operational strategies, setting high standards for quality control, and creating a results-driven brand experience that resonated with thousands of clients.
Key Achievements:
Launched and scaled The Firm into a national franchise brand.
Spearheaded the sale of 52 successful franchises across South Africa.
Led national marketing and sales campaigns, driving consistent brand growth.
Established quality control protocols and franchise support systems still in use today.